The Dri Dri pop-up gelateria

After recently viewing one of my favourite blogs: the Vogue blog. I have become particularly interested in this new italian frozen dessert pop-up store. Situated in the Front Room of St Martins Lanes Hotel. When first viewing the store i was particularly enthralled by the design of the store, it is very eye catching and kitsch. I would personally eat there, just to sit in the fun environment that has been created for the consumer. The look of the store has been based around a 'beach parlour' theme, created by featuring beach hut, stripes and ice cream imagery whilst still portraying a very minamilist and modern feel.

www.dridrigelato.com